CMO, Valeo Technologies
Amanda Russell is a fitness icon, brand catalyst, sought-after speaker, and global expert on the power of Influencer Marketing. She founded Fit, Strong & Sexy, one of the first online fitness subscription platforms, which today boasts over 80,000 subscribers. She now funnels her experience and expertise into helping brands collaborate, grow and scale. Amanda co-founded the Interesting Agency, and eventually sold her own eponymous consulting firm to take the CMO helm at Valeo Securities, where she’s heading up a re-brand and international re-launch as Valeo Fit.
Amanda is also the creator and professor of the Influencer Marketing curriculum at the prestigious UCLA, and the author of the upcoming book, The Influencer Code. She graduated from the University of Richmond on a full-ride track scholarship, and holds an MBA with a concentration in marketing.