Director of PR, R/GA
Melanie Mahaffey is the Director of PR at R/GA Austin, where she is responsible for strategic communications development and media relations activity for the agency and its roster of clients. She also contributes to R/GA’s global communications efforts, as well as the agency’s many integrated programs.
During her 16-year PR career, Melanie has acted as a consultant to a variety of brands, and startups, as well as held positions at GSD&M, Baker Botts L.L.P., Cohn & Wolfe (formerly GCI Read-Poland), Dan Klores Communications and Lou Hammond & Associates. This path has allowed her the privilege to work with civic leaders and corporate executives across a variety of sectors including entertainment, tech, government, sports, consumer and lifestyle, business, retail, and transportation.
Melanie received her B.A. in communications studies with a business and marketing concentration from The University of Texas at Austin. When she is not in the office, you can find Melanie chasing around her two toddlers and English Mastiffs, volunteering and providing pro bono communications counsel to nonprofits, and enjoying Austin’s many outdoor offerings.
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